Totana City Council publicly display the corporate brand "Totana Origin. Agricultural and Livestock Quality" (TO) next November 29 entrepreneurs from Totana productive sectors and industry associates, and will feature a tasting dishes made with earth products.
All this will take place in an institutional event in the hall of the Town Hall, in the presence of officials of the Ministry of Agriculture of the Region of Murcia.
In addition, the campaign, which has been recently approved by the Local Government Board, has included the development of educational material and promotional branding.
This will be promoted with labels on goods vehicles of cooperatives and local companies as well as public transport vehicles (taxis and buses) and informative posters and indicators and out of town.
Also edited stickers for shops and catering establishments to assist in the dissemination of the "TO" shopping bags with labeling and material for hospitality (chopsticks, napkin dispensers, card / menu placemats ...), among others.
Similarly, coinciding with the festivities of Santa Eulalia'2013, it will present at the Fair Day, called "spike totanero" to be developed by local restaurateurs with typical products.
This initial campaign will be completed with a few days of tasting menu totanera and Products Expo to be held next year.
